Tag: account-based marketing

Explore the latest posts on Account Based Marketing (ABM) at Opollo, offering insights into this targeted strategy in B2B marketing. Learn how ABM focuses on engaging specific high-value accounts with personalized campaigns and content, aligning sales and marketing efforts to increase conversions and improve ROI. This section also discusses integrating ABM with other marketing technologies and approaches to create a comprehensive and cohesive strategy that maximizes account penetration and client retention.

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We've rebranded to Opollo, bringing you bigger, better, and bolder digital marketing solutions. Discover the future of IT marketing!